Imagine this: You're sitting on a balcony overlooking the sea in Phuket - or watching the sunrise over a skyline of rooftop cafés in Ho Chi Minh City. Now imagine that property not just as a dream destination, but as a smart investment generating income and long-term value.
More and more investors from Europe, the UK, and the US are opening their eyes to Thailand and Vietnam - and it’s not just for the scenery.
The Problem: Western Markets Are Getting Tighter
Let’s be honest. In London, Paris, Berlin or New York:
- Entry prices are extremely high
- Rental yields are modest or declining
- Taxes and regulations are tightening
- The markets are saturated
That’s why savvy investors are looking East - where you’ll find higher yields, lower capital entry, and fast-growing economies.
Why Thailand Is Back on the Radar
Thailand continues to be one of the most foreign-investor-friendly markets in Asia, especially for condominiums.
Key Market Figures:
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Average gross rental yield (Q1 2025): 6.17%
- Samut Prakan: 7.07%
- Nonthaburi: 6.43%
-
Bangkok: 6.05%
(Global Property Guide)
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Bangkok prime residential rents increased 15.9% year-on-year, with average monthly rents for Grade A apartments now at THB 566/m² (USD 16.66)
(Savills via Global Property Guide) -
Thailand’s residential real estate market is projected to reach USD 2.13 trillion by 2025, with a CAGR of 5.41%
(Statista)
Why Investors Love It:
- Freehold condo ownership for foreigners
- High tourist numbers support short-term rentals
- No capital gains tax for individuals
- Relatively low property tax burden
- Long-term visa programs (like the Thailand Elite Visa)
From a lifestyle and tax perspective, Thailand offers freedom with sunshine.
Vietnam: The Hidden Gem with High Potential
Vietnam’s economy continues to surge forward, making it an emerging-market favorite among global investors.
Key Market Figures:
-
Housing prices have risen nearly 60% from 2019 to 2024, outpacing the US (54%) and Australia (49%)
(Vietnam News) -
Hanoi apartment prices rose 22.3% in Q3 2024, now averaging USD 2,547/m²
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In Ho Chi Minh City: prices averaged USD 3,148/m², slightly down 2.5%
(Global Property Guide)
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In Ho Chi Minh City: prices averaged USD 3,148/m², slightly down 2.5%
-
Vietnam’s real estate market is projected to grow at a CAGR of 1.7% through 2033, driven by rapid urbanization and infrastructure expansion
(IMARC Group)
Why It’s Attractive:
- Young population + expanding middle class
- Rising demand for quality rental units in major cities
- Low entry price compared to global standards
- Strong long-term capital appreciation potential
Note: Foreigners can’t own land directly, but long-term leasehold (up to 50 years) and corporate structures provide accessible workarounds.
Why It Matters for Western Investors
Thailand and Vietnam give you what many Western markets no longer offer:
- Rental yields of 5–8%+, compared to 2–4% in London or Berlin
- Lower entry prices – good properties for USD 100–200k
- Diversification into fast-growing economies
- Lifestyle appeal – these aren't just investments, they’re second homes, holiday lets, or Plan B escapes
And perhaps most importantly, you’re buying into the next growth cycle, not the tail end of one.
What You Should Watch Out For
No market is perfect. Consider:
- Ownership laws (Vietnam especially requires legal planning)
- Currency risks (Baht and Dong vs. USD, EUR, GBP)
- Property management (especially if you’re not on-site)
- Liquidity – expect to hold long-term for best results
That’s why working with experienced partners is key - and we’re here to help.
Build Your Global Portfolio One Smart Investment at a Time
Diversifying your assets into Southeast Asia isn’t just about making more money - it’s about gaining options.
- Protection from single-market exposure
- Income across currencies
- Homes you can use or rent
- And doors you can open - for retirement, relocation, or lifestyle
Ready to Explore Property Investment in Thailand or Vietnam?
Let’s build your personalized entry strategy.
Whether you're based in Europe, the UK, or the US - we’ll connect you with vetted opportunities, local experts, and financing strategies where available.
📩 Book a free strategy session today.